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  1. Scraping
  2. SERP API

Parsed JSON Result

Understand what parsing is. Parsing in the Search Engine Scraper API is the process of converting the raw HTML response into a structured JSON format with data fields and values.

Once the result is parsed, the output will be further structured into visible data fields and values such as link, display_link, title, description, rank, global_rank, image, image_alt, image_url, etc. This allows you to monitor competitors' SERP rankings, analyze keyword trends, and gather valuable market insights.

Send a Parsing Request Below is the simplest GET request using "json=1" for parsing with the Search Engine Scraper API:

curl -k "https://www.google.com/search?q=pizza&json=1" --proxy scraping.thordata.com:30001 --proxy-user td-customer-serp_USERNAME:PASSWORD

Both Google and Bing support parsing requests.

Basic Request Breakdown:

Parameter
Description

scraping.thordata.com

Our load balancer address, which finds the fastest super proxy for your request

30001

Our infrastructure port for handling requests

user td-customer-serp_USERNAME:PASSWORD

User authentication

json=1

Returns parsed JSON results. If not set, the response will be raw HTML

Understanding JSON Fields:

Field
Description

type

Field type (e.g., site_link, text, rating, etc.)

title

Text title, usually the name of the webpage

description

Description under the link, often a search result summary or content overview

link

Full URL of the target webpage

referral_link

Redirect link, commonly used for ad tracking, click statistics, or traffic analysis

image

This field may contain an image Base64 string or image URL

image_alt

Alternative name for the image, usually for accessibility or when the image fails to load

image_url

Full URL of the image

rank

The ranking position of the content in the current search results (lower values mean higher rankings)

global_rank

The global ranking of the website based on traffic

For further assistance, please contact us via email at support@thordata.com.

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Last updated 1 month ago

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